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Research Study


CrowdfundIQ Benchmark Study

We started with a really simple question. Who in America will invest in startups through equity based crowdfunding? 

Will investors be "average" Americans, or will those most interested share some unique characteristics?  We also wanted to know how much this new breed of investor will invest and how often they'll invest.  What are their concerns and what is important for them to make their investment decisions?
What we found is very encouraging for entrepreneurship in the United States.  Some information surprised us and other data confirmed our suspicions about what to expect when equity crowdfunding has the opportunity to take off.
Along with our partners, the Crowdfunding Professional Association and Crowdfund Capital Advisors, we're providing the study report to everyone for free as we believe information sharing is critical to the success of this new market.  View the Research Report.

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